Ah! You found us.

Fresh Perspectives is the Northeast of England movement, dedicated to helping the best business leaders and their teams, to get outside more, to drive their business forwards.

Why outdoors?

Pure, accelerated, distraction-free thinking and planning is best done outdoors.

Being outdoors, from just one day each month, fuels big-picture business and personal progression and growth immediately – and faster than any other approach we know.

Being outdoors is the best environment within which to pause, and think, clearly. About the clutter holding you back. And the opportunities passing you by.

Join the FREE Fresh Perspectives Community.

The NEW Fresh Perspectives Community, evolving fast from Q2 2025, gives you FREE access to a fact sheet and resource library; community member storytelling; innovations, thinkers and tools; competitions to win great outdoor kit from great outdoor brands; access to event offers; Jane’s Field Notes; the latest research information about business and the great outdoors – plus a monthly newsletter.

And why not join in one of our monthly Net-walking Events

Tread – walks

Could be a great way to meet and discover more.

If you’d like to chat about any of our services, please call Jane on 01904 215 377 or email hello@janefisherassociates.co.uk

  • An understanding of the natural world and what’s in it is a source of not only a great curiosity but great fulfilment.
    David Attenborough, Naturalist, Author & Presenter

What our clients say

  • Louise Demetriou, Founder & MD at Louise Demetriou Consultancy & Coaching

    Reading time: 1 minute
    I wanted my business to grow, so enlisted Jane’s consultancy support to help me define my strategy. With some outdoor thinking, we deep-dived to analyse all aspects of the business and systematically worked on the strategy, breaking it down into smaller chunks, whilst referring back to my vision and values to ensure it aligned.
  • Nick Ivel, Chair of Xsem Board

    Reading time: 1 minute
    Not shying away from potential conflict, Jane confidently challenged the status quo and our thinking. She guided the company along an alternative and more engaging path that empowered colleagues at all levels within the organisation, encouraging them to contribute their ideas for improvements and to embrace the changes.
  • David Dyson, FD at Mint Projects Ltd

    Reading time: 1 minute
    Jane’s style is refreshing, using the outdoors as her canvas for leadership development. Her input has indeed transformed our approach to our business, enabling us to think differently, to identify opportunities and really make things happen!